In case you haven’t noticed, hybrid cloud is becoming all the rage. The idea that you can seamlessly bridge on-premises data centers with public cloud providers is leading to some interesting happenings in the public cloud market. 2016 saw some high profile public cloud exits, namely HP and Cisco deciding the public cloud market wasn’t for them (perhaps due to the huge market share gap between them and the current leaders). Then, in early 2017, software giant Oracle threw their hat into the ring, apparently deciding they wanted a new challenge in trying to carve out a piece of the public cloud market for themselves. Meanwhile, we’re seeing accelerated efforts from both Microsoft (Azure) and Google (Cloud Platform) to capture market share from current market leader, Amazon (AWS).
Things are definitely heating up in the public cloud market, which means things are going to get better, move faster, and (probably) cost less. In general, this is a good thing: it means IT will have more choices to truly architect a hybrid cloud that works best for them. To really take advantage of these public cloud advances, however, you’ll need a cloud workload mobility solution that lets you move quickly and easily throughout various public cloud vendors, regions, and instance types. With the right cloud workload mobility solution, you can architect a dynamic, agile multi-cloud strategy which will yield huge benefits. In particular, you’ll be able to:
- Say goodbye to vendor lock-in
We’ve heard it from so many of our customers: they moved into a public cloud vendor and ended up “locked-in”. Essentially, their replication-based migration solution was a one-way trip. So now, for better or worse, they’re all-in with the cloud vendor they picked first, and not necessarily the vendor that is best able to meet their needs. With streaming-based migration solutions, this becomes a non-issue, because workloads can move to the cloud and back on-premises with ease.
- Architect your ideal hybrid cloud
Let’s say that Microsoft Azure has an instance type with a GPU that’s ideal for dev/test, but Amazon AWS has spot instances which are ideal for offline batch processing. What’s an enterprise to do? With the right workload mobility solution, it’s easy: you use Azure for your dev/test and AWS for your offline batch processing! All you have to do is pick your on-premises VMs and then run them in the cloud vendor, region, or instance type which makes the most sense.
- Re-architect on the fly
In this accelerated public cloud market, things are going to change quickly. Not just capabilities (which are sure to improve), but also things like packages, pricing, new regions, new instance types, hardware, newcomer promotions, and more. So, when these changes happen, you’ll want to be able to take advantage quickly, easily, and seamlessly. With the right workload mobility solution, you’ll be able to do that, and essentially re-architect your hybrid cloud on the fly. No application re-writes or costly manual interventions, just move your workloads around as new offerings become more attractive than previous selections.
- Gain the negotiation high ground
As vendors grow their portfolios and change their offerings and prices, you might want to make cloud decisions based on pricing, too. For example, let’s say Amazon has functionality you prefer to Google’s cloud, but Google’s pricing is more affordable. Well, call up your Amazon account executive and see what kind of flexibility they might have to keep you in Amazon’s cloud instead of switching over to Google’s. With more competition in the public cloud market, vendors will be more inclined to negotiate to keep customers.
As you can see, public cloud is going to see a tidal wave of growth in 2017, with more vendors and more capabilities than ever before. Enterprises will be looking to architect a truly dynamic, effective, agile hybrid cloud—an architecture that can shift and change as with their needs. To accomplish that, enterprises will need to deploy a cloud workload mobility solution that offers speed, simplicity, scale, and most importantly, success.
For more detailed information, check out our white paper on how you can build your ideal hybrid cloud through Velostrata’s cloud workload mobility solution. Or, check out this quick three-minute video on how Velostrata works.